Last updated on Mar 16, 2024
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Nature and culture
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Tools and software
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Trends and analysis
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Logo design is a crucial aspect of branding and identity, but it can also be challenging to keep up with the latest trends and find fresh inspiration. If you are a digital illustrator who wants to create memorable and effective logos, you need to explore different sources of inspiration that can spark your creativity and help you stand out from the crowd. In this article, we will share some of the best sources of inspiration for logo design trends, and how to use them to enhance your skills and portfolio.
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- Zain Naqvi Futurist - Creative Director - Founder working in Web3 - Also known as Bored Ape 9602 4
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1 Online platforms
One of the easiest and most accessible ways to find inspiration for logo design trends is to browse online platforms that showcase the work of other designers and illustrators. You can use platforms like Behance, Dribbble, LogoLounge, or Pinterest to discover new styles, techniques, colors, fonts, and shapes that are popular or emerging in the logo design industry. You can also follow your favorite designers, join communities, and participate in challenges or contests to get feedback and exposure.
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- Zain Naqvi Futurist - Creative Director - Founder working in Web3 - Also known as Bored Ape 9602
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While trends can be short lived it is essential to keep in mind that that emblems, crest and kamon symbols are all predecessors to the modern logo. It is always a fruitful to look into digital museum archives, old creative commons websites and other historical records. They can often help you bring a much needed freshness to your designs while using something that is quite old.
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This is right on the nail! Instagram is also a great platform to find other creatives who’ve mastered a style you’re researching.I follow accounts specialized in branding and packaging because they showcase a wide range in iconography.For inspiration, follow:branding_designbrandpad_iothebrandidentityabrahamlule packaging_of_the_worldpearlfisherliveinteractbrandsbackbonebranding
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2 Books and magazines
Another great source of inspiration for logo design trends is to read books and magazines that focus on logo design, branding, or graphic design. You can find books and magazines that cover the history, theory, principles, and examples of logo design, as well as the latest trends and innovations. You can also learn from the insights and tips of experts and professionals who share their experiences and advice on logo design. Some examples of books and magazines that you can check out are Logo Design Love, Logo Modernism, LogoLounge Book Series, or Communication Arts.
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3 Nature and culture
Sometimes, the best source of inspiration for logo design trends is to look outside your screen and observe the world around you. You can find inspiration in nature, culture, art, architecture, or everyday objects that can inspire you to create unique and meaningful logos. You can use elements like colors, textures, patterns, shapes, or symbols that reflect the essence or message of your logo. You can also explore different cultures and traditions that can enrich your logo design with diversity and originality.
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4 Tools and software
Another source of inspiration for logo design trends is to experiment with different tools and software that can help you create and refine your logos. You can use tools and software that are designed for logo design, such as Adobe Illustrator, Affinity Designer, Procreate, or Sketch. You can also use tools and software that can enhance your logo design with effects, animations, mockups, or presentations, such as Adobe Photoshop, After Effects, Figma, or InVision. You can also learn new skills and techniques by watching tutorials, courses, or webinars that can teach you how to use these tools and software effectively.
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5 Trends and analysis
Finally, one of the best sources of inspiration for logo design trends is to keep an eye on the trends and analysis that are relevant to logo design, branding, or graphic design. You can use sources like blogs, podcasts, newsletters, or reports that can inform you about the current and future trends and analysis that are influencing or shaping the logo design industry. You can also use sources like surveys, feedback, or reviews that can help you understand the needs and preferences of your target audience or clients. Some examples of sources that you can follow are Logo Geek, Brand New, The Futur, or Logo Design Trends Report.
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